Here is a Way to Stop Yourself from Making Impulse Purchases

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Today’s lesson is a study in willpower. Don’t worry, it’s not hard, though some may have a harder time with it than others. Still, if you’re plagued with buyer’s remorse because you make so many impulse purchases, only to regret it later when you get that whopping credit card bill, here’s something you can try. I call it the 24-hour rule.

You see something you want. It’s not a necessity, but you crave it. It can be something relatively inexpensive or maybe something big. The point is, you want it and you want it now. Can you walk away?

If you summon up some willpower, you can. I’m not saying that you shouldn’t buy it — part of being mature about your finances is treating yourself from time to time and knowing when to do it. But what you should do is think.

Go home and think about that thing you want. Get out a piece of paper and make two columns: pros and cons. What are the pros of you buying said item? What are the cons? For example, say I want a $100 pair of running shoes.

Under my pros, I’d list:

1. Good for fitness

2. Investing in healthy lifestyle

3. Can afford to pay with cash 

Under cons:

1. A little more than I want to pay

2. Last pair of shoes still in good condition

You may have a pro list 10 items long and a cons list of 15. It all depends on what it is and what the benefits and disadvantages of you buying it are. If the pros outweigh the cons (especially if one of the pros is “can pay with cash”), chances are you can buy it without feeling guilty. If one of your cons is “have to charge on a high-interest/almost maxed out card” that’s a huge reason to not make the purchase.

After that, take a day to mull it over. I’ve used this tactic since getting financially smarter and in nine cases out of 10, after thinking over it for a day, I decide not to buy. And I realize it was the right thing to do because I don’t miss not buying.

In one instance, I did make the decision to buy. I saw a shirt for $50.00 and I loved it, but I didn’t want to pay $50.00 for it. I went home, thought about it and decided not to buy. A few weeks later, I went back to the store and the shirt had been marked down 50%. At that point, I bought it. I was able to pay with cash, too. I know that’s longer than 24 hours and in some instances, the shirt would’ve been gone, but I knew I could live without the shirt.

Most stores will hold things for you for a day, so there’s no harm in asking and waiting that long to see if you really want it. If, after a full day, you’re still dreaming about that item, go ahead and buy it…so long as one of the cons is not placing you further into debt.